Alfa Future People.
K-player
Representation of the K-player brand
at the Alfa Future People V festival
The agency designed and produced a unique interactive K-player area directly opposite the main stage of the festival. The scenery created by the famous representative of contemporary art from Japan Kaz Shirane, lectures by representatives of musical culture, art and the work of the zone almost around the clock - this is all k_player at the Alfa Future People V festival.
K-PLAYER.
THE FESTIVAL
ALFA FUTURE PEOPLE
The company has completed the complex task of developing (together with the Geometry Global agency) and implementing a comprehensive brand representation at the largest dance festival in the country.

During the festival, more than 20,000 people visited the site, more than 10,000 took part in activities by registering in the brand's groups on social networks.
1050 m²
zone area
20 000
visitors
10 000
took part in activities
K-player. OTHER PROJECTS
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